Untitled Document
 
Home > About Us > Press > Press Release
Company Profile
Press
Career
Awards
Sep. 15, 2009
[LG’s Innovative BD390 Blu-ray Player Opens Up a New Dimension of Home Entertainment ]

Singapore, 3 September 2009 - LG Electronics, a major player in the global flat panel display and audio-video devices market, packs smart technologies and improved online capabilities inside the stylish LG BD390, its newest Blu-ray player. Alongside the latest trends in internet videos, the BD390 introduces new ways for viewers to enjoy their favourite online movies on the large HD TVs in their living rooms, rather than comparatively small computer screens, laptops and tiny portable TV monitors.

“The LG BD390 successfully delivers a wide variety of online media directly into the living room,” said Simon Kang, CEO and President of LG Home Entertainment Company. “The LG BD390’s networking features are true assets to customers, delivering exactly what customers want and need. LG will continue listening to our customers and reflect their insights in all of our home entertainment devices, bringing them ultimate entertainment and satisfaction.”

“LG continues to deliver on its promise of enhancing users’ lifestyle through its products and technology,” said Jeff Cheh, Managing Director, LG Electronics Singapore. “In the home entertainment front, the new LG BD390 brings new powerful capabilities that enable users to experience a new level of satisfaction, whether viewing their favourite online content or other media sources –- right in the comforts of their living rooms.”

Multifaceted Blu-ray Player with Unlimited Access
LG’s new BD390 Blu-ray player offers enhanced online capabilities. The player can stream online content like YouTubeTM videos, providing access to a massive virtual entertainment collection beyond simple DVD playback. With interactive BD-Live, based on the latest Blu-ray Profile 2.0, viewers can connect to the internet to enjoy games, music and movie trailers in the comfort of their living rooms. Furthermore, BD390’s 1GB of built-in, internal memory eliminates the need for external memory devices as it enables the storing online media directly on the LG BD390 for later enjoyment.

The LG BD390 delivers equally exceptional performance in picture and sound quality as it does in online capabilities. It up-converts standard DVDs to Full HD 1080p and provides movie watchers the finest picture quality for their existing collections. Dolby True HD, DTS-HD and 7.1ch analog output work together to create high bit-rate audio identical to the studio master, unlocking an exceptional high-definition entertainment experience from next-generation discs.

LG BD390’s enhanced features are a result of careful consideration of customer insights. Express Reaction Mode offers quick booting and loading, allowing users to insert a disc immediately after powering-on, while the player boots up. Discs are ready in a short 18 seconds after pressing the power button, waking the player from its standby mode, which uses less than one watt of power. DLNA certification makes content-sharing easy through an interoperable network in which digital content such as photos, music, and videos can be shared through electronic devices inside and outside the home. Connecting to the network is simple with wireless LAN. Furthermore, users can control an entire suite of LG home cinema components, including the BD390, with a single remote thanks to the SIMPLINK, for greater convenience.

LG’s versatile BD390 is compatible with a variety of formats from different media sources. These include MPEG4, video, JPEG, MP3 and WMA file formats, which can be stored on optical media like CDs, DVDs and Blu-ray discs, as well as USB memory. Other than the BD390’s compatibility with DivX HD and MKV, the ability to connect an external hard drive to the device further enhances playability for a truly immersive home entertainment. All content is rendered in the same brilliant quality that has made LG a favourite among consumers.

This smart Blu-ray DVD player, featuring LG’s most advanced technology, is now available at all major consumer electronic retailers in Singapore at a recommended retail price of S$799.
Attached File :
  BD390 media release_SG_final.doc (148 Bytes)
Content list Prev World’s First 3.5G Touch Watch Phone Now Availabl..
Next Healthy Appliances for the Healthy Consumer